content

Why We Love Multimedia! (And You Should Too!)

Merriam-Webster Dictionary defines multimedia as using or involving several forms of communication and expressive content. By effectively using diverse forms of content for your customers, you give them more options to look through when exploring your brand. Note the keyword: effectively. Too much information and…

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Buying Into Lifestyle Brands

I love it when I meet with a potential client for the first time and I get to ask all the seemingly simple yet creatively complex questions such as, “What exactly is it that you are trying to give to…

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